Looking To Use Facebook For Marketing? Check Out These Tips!


Are you looking to compete with your biggest competitors? Are your competitors using Facebook for marketing, and you want to get in the game? Do you want your marketing campaign to be better than theirs? This article will show you exactly how to do these things.

TIP! Having a contest is a good way to make more people pay attention to your Facebook page, so be sure you use this to your advantage. When a person likes your page, they can enter a drawing to win a great prize.

Give away free items to loyal or potential customers. Encourage people to subscribe by giving something away to some of them. Post the winners up on your page, and do the same thing all over again when you find you need more “likes.”

Make your page stick out. Use many colors and images relating to your product. These pages are more enticing.

TIP! Keep spam off of your Facebook page. There are filters you can use when you edit your page which help you to monitor your page, even when you’re not around.

You should think about the opportunities on Facebook with direct advertising. Ad customization options for age, gender and more can help you. You can also set a budget for yourself so that you spend as little or as much as you can afford. You don’t have to make any commitments long-term, either. The ad can be stopped at any time.

Companies like car dealers may not need a page on Facebook for their business. There is no reason for these customers to see the daily happenings at your company. Instead, pay for Facebook ads that target customers for you.

TIP! Facebook is primarily a means of sharing content. It’s not just about silly informal conversation, there’s real content going on in Facebook.

Always respond to people when they make a post to your Facebook wall. When someone shows interest in your business, take time out to speak with them, You would not ignore phone calls, so why would you ignore Facebook posts?

Give your audience a spot on where they can sign up to your Facebook page. Offer them something of value when they register so that people will be more likely to do so. Contests or sweepstakes can be useful, or you can just have a spot to register to win something great.

TIP! When using Facebook to do your marketing, take advantage of tools like Facebook Offers whenever possible. Create the offer and then make sure to post it on the wall.

It is important to get input from your fans. They’ll love to feel so important. There’s no better way than to get your community involved in making decisions for your company. A good idea is that asking them what they like to read on your blog.

Make sure that all of the content you post on your page is shareable. If you’re offering people information that they find valuable then you may have people that are ready to share that information with others. Sharing is what makes Facebook tick. The harder you work to provide great information, the more likely it is to be shared far and wide.

TIP! Don’t forget to discuss your business on other Facebook pages. If you are posting on a page that isn’t your own, it can gain you attention.

It’s imperative that you keep your audience up-to-date. You don’t want to overdo this. You should limit your posts to once a day or so. Don’t post every hour. Postings should be informative, short and engaging to keep the interest of your customers.

Ask people to put up reviews. People who are interested in what you have to offer appreciate reading what others have to say about your services or products. The reviews of past or current customers can help others make purchasing decisions.

TIP! Always respond to people when they make a post to your Facebook wall. This will show that you care about what they have to say.

If you aren’t able to update your Facebook status regularly, use a tool to schedule updates. Locate a tool that’s of good quality and set it up to post updates when you think most of your followers will be online. Try testing various tools to see which one has the features that fulfill your needs.

Event sharing is a powerful Facebook marketing tool. For instance, those that enjoy trade shows can create events that will attract your target audience. Use Facebook’s power to connect with your customers.

TIP! You don’t want to be sharing updates that are not actually related to your own content. Make sure you are talking about things that interest your customers.

As in all forms of business marketing, it is essential to know your target audience well when it comes to Facebook. If you put up information that has nothing to do with your target market, it probably won’t help you make sales.

Use Facebook to help promote sales while building a list of friends. Offer coupons or discounts to new or loyal friends. If you’re just offering new people something of value then people will start to lose interest in your business.

TIP! Be sure that you’re trying hard to put a personality behind your brand. You don’t want your brand to be viewed as stale or stuffy.

When you are posting updates, don’t steer too much away from the topic. If you sell toaster waffles, talking about toasters is acceptable. However, Harlem Shake videos are not going to be on-topic with your business objectives.

Try posting a photograph every time you make a Facebook post. The number one goal of a marketing campaign is to engage your customers, and images are a great way to do that. Choose your photos wisely, so that they sell your messages and products effectively to your readers.

TIP! Keep your subscribers informed of what is going on in your company. You don’t want to overdo this.

Let customers know about important steps in your company’s development. A friendly note to your contacts concerning these will build their relationship with your business. Send some “thank yous” to the entire friends list and make an announcement on your primary page. Keep them updated to make them feel like they’re closer to the business and to boost more sales.

What are your goals? You might have a goal for new likes or a plan to tell customers all about a new product. If you do not meet your goals, find more efficient strategies for your social media marketing campaign.

Facebook Audience

Your Facebook audience can help you figure out how to best go about your marketing. For instance, if you are stuck on something, ask your fans for their opinions. Once you ask for comments, you can be sure that your Facebook audience will give you the advice you need in short order.

TIP! Make your Facebook page design similar to that of your website. For example, if you have a site that contains a lot of blue, that should be reflected on your Facebook profile too.

With all the information you have at your fingertips, there isn’t any reason why you cannot use Facebook to become better than the competition. Now you can show them a few important things about what it takes to succeed! Use this excellent advice to reach people worldwide.